Pricing for veterinary practices

Simple pricing for every veterinary practice

Become Verified, then add the software your practice needs. Every product has one clear monthly price, paid annually, with unlimited users and unlimited usage.

Claim your listing Explore the software

Applying does not guarantee Verification. Every branch must complete our checks and continue to meet the Verification criteria.

The foundation

Verified membership

£250 + VAT / month

Per branch, paid annually

Choose what you need

Each software app

£250 + VAT / month

Per branch, paid annually

Early adopter offer

Your first year is half price

Pay £125 plus VAT per product, per branch each month for your first year instead of the standard £250 monthly price. Payments are made annually.

Early adopters also receive a seat on our Practice Advisory Council, giving members the opportunity to help shape Vet Verified and the tools we build for veterinary practices.

First year

£125 + VAT / month

First year, per branch, paid annually

Then £250 + VAT / month

Become an early adopter

The foundation

Become a Verified practice

Earn the Verification tick and manage the information pet owners see when they find and compare your practice.

Verification cannot be bought. Every branch must complete our checks and continue to meet the Verification criteria.

Verified membership

Required for every branch

£125 + VAT / month

First year, per branch, paid annually

Then £250 + VAT / month

Included with Verification

Initial branch verification
Annual re-verification
Verification tick and managed profile
Unlimited profile updates and users
Practice website review
Account manager support

Apply to become Verified

Optional software

Add the tools your practice needs

Every software app costs £250 plus VAT per branch each month, paid annually. Early adopters pay £125 plus VAT per month for the first year, paid annually. Choose one or combine several, with unlimited users and unlimited usage included.

Reviews

Collect, organise and publish written and video reviews. Reply to reviews and share client feedback on your Vet Verified profile, practice website and social channels.

£125 + VAT / month

First year, per branch, paid annually

Then £250 + VAT / month

Explore Reviews

Social media scheduling

Plan, approve and schedule practice content from one calendar. Publish selected updates across your social channels, practice website and Vet Verified profile.

£125 + VAT / month

First year, per branch, paid annually

Then £250 + VAT / month

Explore Social media scheduling

Appointment reminders

Send automatic SMS and email reminders, manage different reminder sequences and track delivery and replies.

£125 + VAT / month

First year, per branch, paid annually

Then £250 + VAT / month

Explore Appointment reminders

Email marketing

Create targeted campaigns, manage approvals and see how clients respond. Add sign-up forms and selected past emails to your website and Vet Verified profile.

£125 + VAT / month

First year, per branch, paid annually

Then £250 + VAT / month

Explore Email marketing

Messaging

Bring client conversations into one shared practice inbox. Route enquiries, manage team handovers and offer video calls without charging for each conversation.

£125 + VAT / month

First year, per branch, paid annually

Then £250 + VAT / month

Explore Messaging

Practice websites

Run a managed, hosted practice website from your Vet Verified account. Keep branch details, prices, photos and content accurate across your website and public profile.

£125 + VAT / month

First year, per branch, paid annually

Then £250 + VAT / month

Explore Practice websites

Price intelligence

Compare each published price with nearby practices and the UK, item by item. Check your price list against the CMA’s Schedule 1 items and hear when nearby prices change.

£125 + VAT / month

First year, per branch, paid annually

Then £250 + VAT / month

Explore Price intelligence

Unlimited usage

Unlimited means unlimited

Use the software without counting every action. Your annual price does not increase because your practice receives more reviews, sends more messages or adds more colleagues.

Team members: Unlimited
App resources and activity: Unlimited
Usage tiers: None
Overage charges: £0

Clear totals

Add exactly what your branch needs

Start with Verification, then add the software the branch needs. These monthly prices show the 50% early adopter rate for the first year. Payments are made annually.

Verification: £125 + VAT / month

First year, per branch, paid annually

Then £250 + VAT / month
Verification + one app: £250 + VAT / month

First year, per branch, paid annually

Then £500 + VAT / month
Verification + three apps: £500 + VAT / month

First year, per branch, paid annually

Then £1,000 + VAT / month
Verification + every app: £1,000 + VAT / month

First year, per branch, paid annually

Then £2,000 + VAT / month

All prices are per branch and paid annually.

Multi-branch practices

One group. A clear price for every branch

Each branch is verified separately and chooses the software it needs. Multi-site groups can complete one coordinated application while keeping the price for every branch clear.

Discuss your group

Pricing questions

Straight answers about Verification, software and annual payments.

What does it cost to become Verified?

Verified membership costs £250 plus VAT per branch each month, paid annually. Each optional software app has the same price.

What is the early adopter offer?

Early adopters receive 50% off their first year. Verified membership and each optional software app cost £125 plus VAT per branch each month for the first year, paid annually. The standard £250 monthly price, paid annually, applies from the second year.

What is the Practice Advisory Council?

Early adopters receive a seat on our Practice Advisory Council, giving members the opportunity to help shape Vet Verified and the tools we build for veterinary practices.

Does Verification include the Reviews app?

No. Verification gives your branch its managed profile and Verification tick. Collecting, managing, publishing and replying to reviews requires the Reviews app.

Does every branch need to become Verified?

Yes. We verify every branch against its own registration, accreditations and practice information.

Can we subscribe to software without becoming Verified?

No. Verification is the foundation of the Vet Verified platform. Once a branch is Verified, it can add whichever software apps it needs.

What does unlimited usage mean?

There are no limits on team members or the resources created and managed within a subscribed app. We do not charge more for additional messages, reviews, campaigns, reminders or scheduled posts.

Can different branches choose different apps?

Yes. Each branch can subscribe to the software it needs, and you can add another app whenever the practice is ready.

How do we get started with the software apps?

Claim your practice listing and complete Verification. Once your practice is Verified, you can add the apps your team needs.

How often will we be billed?

All subscriptions are paid annually. The monthly equivalent is shown to make products easy to compare, but payments are collected for the full year.

Are the prices inclusive of VAT?

No. All prices shown exclude VAT.

Start with Verification

Claim your practice listing and complete the Verification checks. Once your branch is Verified, add the software that will make the biggest difference to your team.

Claim your listing Contact us